Apple/Jobs on uselessness of DRM

I was surprised to stumble on this today. The actual write-up is a good read…thoughtful and written in a way I’d expect a large portion of Apple’s critics (eg: esp. the techno-illiterate politicians) as well as their customers to be able to fully understand. And Jobs squarely plants the problem in the court of the big labels (for those who didn’t already clearly get the bloc power they hypocritically wield)!
This is exactly the type of message that you’d expect to deflect the European political pressure on Apple around its DRM. And exactly the thing to increase pressure on the majors to catch up with reality. Or the thing to increase political pressure in a more appropriate place (eg: how about these ideas for a start) towards helping the majors get a clue.
Maybe I was on the leading edge in witnessing EMI’s attack on OLGA (over a decade ago already?!), but I think the rest of Apple’s billion downloaders are starting to get the situation and are beginning to see the anti-market, anti-competitive, anti-creative state of copyright this DRM facade masks.
I can’t wait to watch how this plays out! It made the tail end of Marketplace today and I’d expect it prominently in the press tomorrow.